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The OFFICINE PANERAI watches are a natural blend of Italian design, Swiss technology and passion for the sea.

Panerai Radiomir

Recognition for a watch that is a milestone in the history of watchmaking for professional divers.


Panerai Radiomir 1940

The design of the collection was inspired by the forties of the twentieth century, with an absolutely modern style.


Panerai Luminor 1950

Legendary casing with an emblem device that protects the crown.


Panerai Luminor

Directly inspired to a model of the past, the Luminor model quickly achieved an exceptional worldwide success.


Panerai Luminor Due

The magical combination of a perfectly round bezel and a cushion case needs no introduction to anyone who has ever liked a Panerai design.

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About your favorite brand

Panerai: Sustainability



Panerai brand has characteristic design and it has begun building a path towards sustainability with all the necessary certifications to improve the quality. Social responsibility, witch this brand has, is related to the origin of raw materials and their impact on the environment.

Panerai: Manufacture


Officine Panerai manufacture

The fact that this brand meets past and the future does not just mean the development of high quality, in-house movements, they also mean a search for high-performance, innovative materials that are selected and tested by the Neuchâtel Manufacture through an on-going research and development activity.



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Multibrand boutique

Our Multibrand boutique is located in the hearth of Belgrade and offers brilliant pieces of Tudor, Panerai, Messika, Roberto Coin i Petrović Diamonds brands

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